The Entry

The Entry is step 1 of the 7-step system: winning the first five minutes of the appointment. From the moment you arrive, the homeowner is forming an opinion — how you pull up, how you approach the house, how you introduce yourself, and how you conduct yourself when you enter all begin establishing your professionalism and credibility.

The objective is simple: make a strong first impression, establish professionalism, and get comfortably positioned inside the home to begin the appointment. The mindset starts before the door — whatever happened at the last appointment stays at the last appointment, and you never prejudge the homeowner. Run the process. Done right, the homeowner's takeaway is: “this person is prepared.”