A decision floating around a kitchen table is hard to make. The Franklin T Close puts it on paper — their reasons, in their words — where they can finally see it.
When it runs
The Franklin T is for the appointment where the product, the company, and the project all check out, but the decision is still floating. Both decision makers should be present — the T is built with both of them, and letting them disagree on paper is part of how it works.
It is also a listening exercise. The moment a side of the T stalls, you usually find the real objection hiding in it — and now you have something specific to work with.
What it is
Draw the T. On one side, their reasons for moving forward — built from their answers, in their exact language, never your list read back to them. Start with their reasons for doing the project at all, the ones Probing & Layering already surfaced. On the other side, their reasons for waiting.
Do not just count the items — a list of nine small reasons does not beat one big one. Ask “anything else?” until both sides are complete, then prioritize together: which of these matters most? When the decision becomes obvious on paper, it becomes obvious to the homeowner. When it does not, the T has still done its job — it exposed what is actually holding the decision up.
“Let’s make this simple. What are the reasons you guys would want to get the project done?”
“Anything else?”
Where it fits
The Franklin T can expose the real objection and lead straight into a Contingency Close — or organize the choice an Option Close then presents. One of the twelve closes drilled in Spar Fight Camp.
Every close on this page is taught from Frankie J’s documented training — the same system Spar grades against in live AI sparring rounds. Read the full library on The Twelve Closes, see how the closes sit inside the 7-step system, and drill this one until it is reflex with a Spar membership.
Reading about a close is not the same as running it against a homeowner who pushes back. Spar is the AI sparring partner built on Frankie J’s exact system — live voice rounds, graded against the playbook, for $29/month. Spar before you knock.